Running events put you in front of a highly-qualified consumer to maximize brand engagement, social reach and customer acquisition. Hundreds of thousands of active, affluent customers participate in running events each year and your brand is integral to a positive experience.


Sponsorships based on your goals

Whether you're a local, regional, or national sponsor, the Marketplace provides the right sponsor opportunities to meet your goals.

Local sponsors select individual events with which to be involved; regional and national sponsors select the size of audience they'd like to reach by state.



Signup is easy!

Once you define your sponsorship goals, you use the Marketplace to select the specific sponsorships that interest you.

The following sponsorships are available on a local, regional, and national basis:

*Sponsor is responsible for uploading logo and providing printed assets per event requirements

Online sponsorships:

  • Coupon in virtual goody bag
  • Preferred logo placement on:
    • Event site
    • All registration pages
    • Confirmation emails
    • Event emails

Event Day sponsorships:

  • Printed coupon in physical goody bag
  • Mile marker
  • Start/finish line banner
  • 10'x10' event expo booth
  • Product sampling
  • Director customer interaction



Providing Sponsorship assets

Based on the sponsorships you select, you provide assets needed to implement each sponsorship. This can include digital logos, banners, and expo booths for event day sponsorships.

The Marketplace gives you easy to follow instructions for completion of each sponsorship and, when necessary, connects you with race directors.





 Local sponsors click here    Regional and National sponsors click here
Running Guru Sponsor MarketplaceTM